Client
Services
Logo Design
Branding
Set design
Book
Branding
Set design
Book
Challenge
Create a feminine identity that could fit with the pictures of the famous Italian actress Monica Vitti.
Outcome
A book about the exhibition was created due to the huge success.
Large photographic and multimedia exhibition dedicated to the diva, the actress, the woman Monica Vitti organized by Luce-Cinecittà at the Teatro dei Dioscuri at the Quirinale. La Dolce Vitti unfolds in a multimedia and immersive exhibition itinerary: the heart of the exhibition are the over 70 magnificent photographs from various public archives. The exhibition had a huge success and has shown over the months how much Monica Vitti with her art and her image of a woman is present, and how much is still missing.
The exhibition is accompanied by the volume La Dolce Vitti, published by Edizioni Sabinae and Istituto Luce-Cinecittà, edited by Nevio De Pascalis, Marco Dionisi, Stefano Stefanutto Rosa, with an introduction by Irene Bignardi: a story of 150 pages with over 100 images, filmography, theater and precious testimonies on Monica Vitti.
